Weblogs as advertising

Here's an interesting example of a start-up business using a weblog as part of their web site. Good idea. It makes the web site more interesting, and more-or-less requires them to keep adding new stuff. And also to present themselves as real people, rather than as a glossy brochure. There's still a touch of the Industrial Age here, because there are no comments...and so the conversation is one-way.

There product, by the way, is an improved jewel-case for CD's. Very nice for people that have to use CD's to present work to clients..

(Via twocents)